Gyeonggi Tourism Organization Selects 25 Alley Theme Tourism Sites... 20 Million Won Support Per Site

The Gyeonggi Tourism Organization held an explanatory meeting on the tourism theme alley commercialization support project on the 16th.

The Gyeonggi Tourism Organization held a business briefing session to support the development and commercialization of content for each alley in the province.

On the 16th, the Gyeonggi Tourism Organization announced that it held a "Business Briefing Session for the Development and Activation Support of Core Tourism Content into Tourism Products for Each Alley" at the conference room of the Suwon Next-Generation Convergence Technology Institute, attended by about 50 officials from 25 Gyeonggi tourism-themed alleys' city and county departments and local councils.

This year, the Gyeonggi Tourism Organization allocated a project budget of 500 million KRW to promote alley revitalization support projects worth about 20 million KRW each for all 25 alleys.

At this briefing session, the organization exchanged opinions on how to promote the commercialization of content reflecting the unique characteristics of each alley. They also discussed strategies for the upcoming "Alley Visiting Month" sales planning exhibition scheduled for September.

In particular, they decided to enhance the project system by conducting business rebranding consulting that reflects the analysis of the achievements of the tourism-themed alley development project over the past four years and the changed tourism trends after COVID-19.

Additionally, to improve the sustainability of tourism content for each alley, they plan to focus on alley promotion by providing training for alley managers and opening SNS promotional channels for alley publicity.

This content was produced with the assistance of AI translation services.