"Launching Changwon Dangamjae" ... Changwon Special City and Daesang Dives Sign Nationwide Distribution Agreement for Processed Persimmons

Changwon City, a special city in Gyeongnam, celebrated the launch of Daesang Bokkeumjari Changwon Dan-gam Jam, which is made entirely from its representative specialty, Changwon Dan-gam persimmons, and on the 29th, signed a “Four-Party Agreement for Nationwide Distribution of Processed Changwon Dan-gam” at Daesang Magok Research Center in Seoul for nationwide distribution and mass consumption.

Changwon Special City - Daesang Dives, Agreement Signed for Nationwide Distribution of Processed Persimmons.

This agreement was established to build and cooperate on a “production-processing-distribution one-stop system” distribution network for mass consumption of processed Changwon Dan-gam, starting with the development and distribution of Changwon Dan-gam jam by Daesang Dives.

Attending the agreement signing were Hong Nam-pyo, Mayor of Changwon, the world’s number one persimmon production city; Yoon Sang, CEO of Daesang Dives, the top jam sales company in Korea; Lee Sang-deuk, Chairman of the Changwon Dan-gam Producers Cooperative consisting of 2,520 persimmon farmers; and Lee Jun-han, CEO of Isan Global Bio, the leading European exporter of fruit juice raw materials.

Through this agreement, Changwon City will devise support measures for promoting Changwon Dan-gam processed products and operating the production-processing-distribution system.

Daesang Dives will utilize its headquarters’ distribution network to support the launch, promotion, sales, and new product research and development of Changwon Dan-gam processed products.

The Changwon Dan-gam Producers Cooperative will maintain quality control and a stable supply system for the persimmons used in manufacturing Changwon Dan-gam processed products.

Isan Global Bio will support primary and secondary processing to enable year-round production of Changwon Dan-gam processed products by utilizing patented persimmon puree manufacturing technology.

Mayor Hong said, “Developing a global brand and securing mass consumption channels for processed persimmons are key strategic goals for Changwon Dan-gam, a nationally important agricultural heritage. This agreement signing is a great achievement and a meaningful event.” He added, “We will strive to promote the taste, excellence, and history of Changwon Dan-gam through further development and nationwide distribution of processed persimmon products, nurturing it as a representative brand so that persimmon farmers can farm without worrying about sales channels.”

This content was produced with the assistance of AI translation services.