KOTRA Participates in China's Top 3 Trade Exhibitions, the 'Canton Fair'

Held in Guangzhou for five days from the 15th
One of China's top 3 trade exhibitions

The Korea Trade-Investment Promotion Agency (KOTRA), together with the Ministry of Trade, Industry and Energy, announced on the 16th that it is participating in the "China Spring Import and Export Fair (Canton Fair)" held in Guangzhou, China, for five days starting from the 15th, operating the Korean Pavilion.

KOTRA Headquarters Exterior View

Started in 1957, the Canton Fair is considered one of China's three major trade exhibitions along with the "Beijing Fair" and the "Shanghai Fair." It serves as an important gateway for China's imports and exports. It is held six times a year, three times each in spring and autumn. According to KOTRA, 31 domestic companies are participating in this event, showcasing competitive products such as home appliances, kitchenware, electronics, safety products, and tools.

KOTRA also explained that the scale of Korean pavilion participants has expanded since COVID-19, and Chinese companies have shown increased interest in Korea's excellent products. In particular, at last year's spring and autumn exhibitions, local media such as China CCTV, Guangdong News, and People's Daily covered the Korean Pavilion.

Jeon Chun-woo, Vice President of KOTRA and Head of the Small and Medium Business Division, said, "The Canton Fair is the optimal platform for pioneering the global market," adding, "We will spare no effort to support our companies so that they can use this as a stepping stone to conquer the global market."

This content was produced with the assistance of AI translation services.