[Photo] Samsung Electronics' Unique 'Samsung Bespoke AI' Ads Around the World

Media Day for This Year's Bespoke AI New Products in Seoul, Paris, and New York

Samsung Electronics announced on the 5th that it is spreading the 'Bespoke AI' message worldwide by showcasing unique advertisements such as global landmark outdoor ads and animation collaboration videos.

Samsung Electronics is showcasing an outdoor advertisement featuring the 'Bespoke AI Family Hub' refrigerator video at Times Square in New York, USA.
[Photo by Samsung Electronics]

On the 3rd, Samsung Electronics held media days in Seoul, Paris, and New York to unveil the 2024 Bespoke AI new product lineup and began online and offline video advertisements.

On the 3rd (local time), a Samsung Electronics employee introduced the 'Bespoke AI Combo' at the 'Bespoke AI Media Day' held at Samsung 837 in New York.
[Photo by Samsung Electronics]

In Times Square, New York, USA, an outdoor advertisement was conducted featuring a creative video showcasing the AI Vision Inside function of the 'Bespoke AI Family Hub' refrigerator.

On the 3rd (local time), attendees are examining the new Bespoke AI products at Samsung Electronics' 'Bespoke AI Media Day' held at Samsung 837 in New York.
[Photo by Samsung Electronics]

Videos of Bespoke AI products, produced with the media day venues in Seoul, Paris, and New York as backgrounds, were released on Samsung’s social channels such as YouTube, Instagram, and TikTok. The Seoul edition video also utilized works by generative AI artists.

On the 3rd (local time), attendees are examining the Bespoke AI new products at Samsung Electronics' 'Bespoke AI Media Day' held at Bois de Boulogne Park in Paris. [Photo by Samsung Electronics]

In collaboration with Disney·Pixar’s animation 'Inside Out 2' (scheduled for release on June 12), Samsung plans to release a brand video that entertainingly showcases the convenience of the 'Bespoke AI Combo' washer and dryer.

This content was produced with the assistance of AI translation services.