Daedong Launches Premium Mid-Size Tractor GX Series Globally Simultaneously
4 Years and 20 Billion KRW Invested in Development
7.5 Trillion KRW Sales Target Over 5 Years
Daedong, a future agriculture platform company, announced on the 1st that it will launch the premium mid-sized tractor 'GX Series' with 60-70 horsepower to strengthen competitiveness in the domestic and international mid-sized tractor markets.
The GX was developed over four years with an investment of approximately 20 billion KRW to target the domestic large agricultural machinery market and the overseas utility tractor (60-80 horsepower) market, where agricultural and gardening demand is solid. It is equipped with various convenience features and ergonomically designed to meet the global market trend demanding high work efficiency and convenience.
This product is the first mid-sized tractor that Daedong is launching simultaneously in the global market since its establishment. Daedong aims to cultivate the GX as a steady seller with annual sales of over 1,000 units domestically and to intensify its efforts to capture the North American and European utility tractor markets, targeting cumulative sales of 750 billion KRW by 2028.
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The main product features are ▲ high-tech work convenience functions ▲ ergonomic design ▲ enhanced remote product management functions. Park Junsik, Head of Customer Business at Daedong, said, “The GX Series, launched simultaneously in the global market for the first time in Daedong’s history, is a game changer that sets a new premium standard for mid-sized tractors,” adding, “Daedong will continue to lead the domestic and international agricultural machinery markets by introducing innovative products based on AI, ICT, and platforms as a future agriculture company.”
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