Lotte Mart & Supermarket "Calling All Drink Enthusiasts"... First Half 'Jusoo General Meeting' Held

Various Types of Alcohol Including Wine, Whiskey, and Beer

Lotte Mart and its supermarkets announced on the 27th that they will hold the 2024 first half ‘Juju (宙酒) General Meeting’. The ‘Juju (宙酒) General Meeting’, combining the characters for house ju (宙) and alcohol ju (酒), is the biggest liquor event of the year for Lotte Mart and its supermarkets. In fact, the total sales from the first half Juju General Meeting event held last April increased by more than 30% compared to the same period the previous year.

Lotte Mart and its supermarkets will hold the 2024 first half ‘Juju General Meeting’ for three weeks from the 28th of this month to the 17th of next month, showcasing over 1,000 liquor products including popular wines, whiskeys, and sake at nationwide Lotte Mart stores, MAXX, and 26 Lotte Super locations. In particular, at Lotte Mart, for seven days until the 3rd of next month, customers paying with event cards (Lotte, BC, KB Kookmin, Shinhan cards) on ‘wine’ items will receive an additional discount of up to 50,000 KRW. The discount is applied differentially based on the purchase amount of wine event products: 15,000 KRW off for purchases over 150,000 KRW, and 50,000 KRW off for purchases over 300,000 KRW.

Lotte Mart and its supermarkets offer a variety of wine products at reasonable prices through the Juju General Meeting. A representative product is the champagne ‘Marc Hebrart Selection Brut (750ml)’, perfect for enjoying coolly in the cozy spring season, which is sold at a 25% discount for 64,900 KRW when accumulating L.POINT. For red wines, Italian wines that pair well with Korean food such as ‘Squinata Collezione (750ml)’ and ‘Uwon Primitivo di Manduria (750ml)’ are offered at 31,800 KRW and 19,900 KRW respectively.

The American representative wine brand Duckhorn, famous domestically as the ‘Obama Wine’, offers ‘Duckhorn Decoy (750ml)’ at a price more than 30% cheaper, 35,900 KRW. Additionally, for customers who collect special vintage premium wines, about 60 types of French Bordeaux Grand Cru Class? (GCC) wines, previously scattered across stores, are gathered and sold at a discount. Stock availability and price information by store are provided through the Juju General Meeting event page in the ‘Lotte Mart GO’ app.

Whiskeys are also prepared in a diverse range from cost-effective to popular products. ‘Benromach 10 Years (700ml)’ is offered at a 40% discount for 69,900 KRW, while ‘Buffalo Trace (750ml)’ and ‘John Barr Finest (750ml)’ are sold at a 20% discount for 42,900 KRW and 9,900 KRW respectively. Popular whiskeys such as Macallan and Balvenie are showcased through the ‘Bottle Shop’ on Lotte ON. Considering the frequent rushes due to limited quantities of popular whiskeys, online limited sales have been decided to enhance customer convenience. Online sales will be held twice at 10 a.m. on the 28th and the 4th of next month, featuring a lineup of hard-to-find products including Macallan, Glenfiddich, Yamazaki, high-aged Glendronach, and premium bourbon whiskey Stagg.

This Juju General Meeting offers a variety of liquor products reflecting customer preferences beyond wine and spirits. The exclusive ‘National Beer (500ml)’ of Lotte Mart and its supermarkets is sold at 9,960 KRW for 6 cans. Also, the ‘Hallasan Soju Camellia Edition (360ml×6 bottles)’, using Jeju’s symbolic camellia flower, and the ‘Crush Tower Chair Package’, consisting of beer and a portable chair for outing customers, are exclusively available at Lotte Mart and its supermarkets. The ‘Shichiken Furibinzan Junmai (720ml)’, which has won the International Wine Challenge sake category for seven consecutive years, is also available.

This content was produced with the assistance of AI translation services.