Otani and Kim Ha-seong Worn Products 'Gather at Jamsil'
Held for One Week at Lotte World Mall
Featuring Limited Edition Exclusive Products
New Balance, a sports brand under E-Land World, announced on the 14th that it will open a pop-up store symbolizing its global brand ambassadors Kim Ha-seong and Ohtani at Lotte World Mall in Jamsil, Seoul.
This pop-up store is a space presented to commemorate the "MLB World Tour Seoul Series." Visitors can see equipment actually used by Kim Ha-seong and Ohtani in games, as well as limited edition exclusive products.
To celebrate the pop-up opening, New Balance will release a limited edition "wappen" symbolizing Kim Ha-seong and Ohtani. Additionally, customers who purchase certain products will have a chance to win a gold ticket through a raffle, which includes MLB World Tour Seoul Series tickets and a framed autograph from Kim Ha-seong.
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The pop-up store will be held for one week from the 15th to the 21st on the first floor atrium space of Lotte World Mall in Jamsil.
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