Mercedes-Benz CLE Coupe Selected as Car Journalists Association's Car of the Month

The Korea Automobile Journalists Association (KAJA) announced on the 7th that the Mercedes-Benz CLE Coupe has been selected as the Car of the Month for March 2024.

The Car of the Month Selection Committee under the association evaluates new and facelifted models released during the entire previous month, from the 1st to the end of the month, and announces the Car of the Month. The evaluation consists of five categories: ▲interior and exterior design and emotional quality ▲safety and convenience features ▲powertrain performance ▲energy efficiency and greenhouse gas emissions ▲marketability and purchase intention.

Among the new cars introduced last month, the Mercedes-Benz The All-New CLE Coupe and the Ford All-New Mustang (brand names in alphabetical order) were nominated for March's Car of the Month. After fierce competition, the Mercedes-Benz CLE Coupe was finally selected as the Car of the Month for March, scoring 31.3 points out of 50. The new CLE Coupe from Mercedes-Benz received 7.7 points out of 10 in both the interior and exterior design and emotional quality category and the safety and convenience features category. It scored 6 points in the powertrain performance category.

Jung Chi-yeon, Chairperson of the Car of the Year Selection Committee, said, "The Mercedes-Benz CLE Coupe is a 2-door model that combines the concepts and technological innovations of the existing C-Class and E-Class, featuring elegant yet dynamic design that continues the brand’s tradition, lively driving performance, and advanced digital equipment."

Mercedes-Benz CLE Coupe
Photo by Mercedes-Benz

The Korea Automobile Journalists Association has been selecting and announcing the Car of the Month since 2019, and last month, the Mercedes-Benz The New E-Class was honored as the Car of the Month.

The association announces the Car of the Month selection results through its official website. Vehicles selected as Car of the Month are granted a free pass privilege, allowing them to advance directly to the first round of the final judging without going through the first and second half-year Car of the Year evaluations.

The Korea Automobile Journalists Association has 58 member media outlets, including leading domestic daily newspapers, broadcasters, news agencies, online platforms, and automotive magazines, with about 200 journalists affiliated with these members actively participating. The association annually selects and announces the "Car of the Year (COTY)" as the best automobile in South Korea.

This content was produced with the assistance of AI translation services.