Lotte Hotel & Resort Appoints 'Table Tennis Fairy' Shin Yubin as Global Ambassador

"Attention to Shin Yubin's 'Positive Influence'"

Shin Yu-bin, the gold medalist in women's doubles table tennis at the 2022 Hangzhou Asian Games, will serve as a global ambassador for Lotte Hotel.

Lotte Hotel & Resort announced on the 29th that it held a signing ceremony at Lotte Hotel Seoul, located in Jung-gu, Seoul, appointing Shin Yu-bin as the global ambassador for the 5-star hotel brand Lotte Hotel.

Kim Tae-hong, CEO of Lotte Hotel & Resort (left), and table tennis national team player Shin Yu-bin are taking a commemorative photo after signing the agreement at the 'Lotte Hotel Global Ambassador Agreement Ceremony' held on the 29th at Lotte Hotel Seoul.

Ranked No. 1 in the world in women's doubles, Shin Yu-bin is also ranked 8th in women's singles, the highest among Korean players. Last year was her best year yet. In particular, paired with Jeon Ji-hee in women's doubles, she achieved a remarkable feat by winning a silver medal at the ITTF World Table Tennis Championships in May, the first for a Korean player in 36 years. Then, at the Hangzhou Asian Games held in October, she defeated the North Korean pair Cha Su-young and Park Su-kyong to claim the women's doubles gold medal for the first time in 21 years. At the 2024 Busan World Table Tennis Championships held last week at BEXCO in Busan, the Korean women's team reached the quarterfinals, securing a spot in the 2024 Paris Olympics team event and signaling a bright future for their golden smashes.

Lotte Hotel & Resort stated that they focused not only on Shin’s athletic performance but also on her ‘positive influence.’ Shin is loved not only for her skills but also for her continuous charitable contributions. It is known that she has been donating steadily, including buying 53 pairs of sneakers with her first salary at age 16 after joining a professional team and gifting them to an orphanage.

Kim Tae-hong, CEO of Lotte Hotel & Resort, said in his congratulatory speech at the appointment ceremony, “The identity of Shin Yu-bin, characterized by effort, passion, and sharing, aligns with the vision of Lotte Hotel.” He added, “Lotte Hotel & Resort, which operates 14 chains including 11 Lotte Hotel branches overseas, is rewriting the history of Korean hotels’ overseas expansion. We look forward to the synergy effect between Shin Yu-bin, who is active on the global stage despite her young age, and Lotte Hotel & Resort.”

This content was produced with the assistance of AI translation services.