Naver and Samsung C&T Target Global Business with IT-Construction Synergy

Naver Cloud and Naver Labs signed a business agreement on the 28th at the Naver 1784 building located in Seongnam-si, Gyeonggi-do, with Samsung C&T Construction Division to collaborate on 'home and building solutions in Korea and Saudi Arabia and the development of innovative information and communication technology (ICT) for construction.'

The signing ceremony was attended by O Se-cheol, CEO of Samsung C&T, Chae Seon-ju, Head of External and ESG Policy at Naver, Kim Yoo-won, CEO of Naver Cloud, and Seok Sang-ok, CEO of Naver Labs, among others.

Team Naver and Samsung C&T signed an MOU on the 28th at Naver 1784 located in Seongnam-si, Gyeonggi-do.
[Photo by Naver]

The MOU outlines broad cooperation between Team Naver and Samsung C&T in areas such as ▲digitalization of spaces including future technology-based offices ▲expansion into global markets like advanced smart cities ▲strengthening competitiveness in the construction industry through ICT technology utilization.

They plan to enhance synergy by integrating various advanced technologies applied in the 'Tech Convergence Building' Naver 1784 building, in which Samsung C&T participated in construction, such as artificial intelligence (AI), cloud, autonomous driving, robotics, and 5G, with Samsung C&T's home and building platforms. The two companies aim to continue collaboration ranging from realizing future-oriented office buildings to next-generation platform businesses targeting business-to-business (B2B) customers, creating opportunities for global business expansion.

Since Team Naver won the digital twin construction project in Saudi Arabia, it is expected that business in the local market will expand further through collaboration with Samsung C&T. Samsung C&T is also actively continuing projects in Saudi Arabia, including the Riyadh Metro and NEOM Tunnel. They have accumulated diverse project experience and infrastructure capabilities both domestically and internationally. The two companies envision creating synergy in winning orders, construction, and operation of projects such as data centers, airports, shopping malls, and smart cities in Saudi Arabia, where they are strategically focusing on market expansion.

Additionally, to differentiate competitiveness and innovate productivity in construction projects through the convergence of advanced ICT technologies, the two companies will pool their capabilities to apply AI, robotics, autonomous driving, and extended reality (XR) to their work.

Jo Hye-jung, Head of Samsung C&T DxP Business Division, emphasized, "At a time when we are expanding our portfolio into new businesses beyond construction, we will accelerate entry into future new markets through an agreement with Naver, which has the best technology in Korea."

Han Sang-young, Head of Global DX & Innovation Division at Naver Cloud, said, "Through this agreement with Samsung C&T, we will lay the foundation for expanding our business in Saudi Arabia and diversify Team Naver's technological capabilities to contribute to the digital transformation of various spaces such as buildings, homes, and smart cities."

This content was produced with the assistance of AI translation services.