Kyungdong Navien Expands Online Sales Channels for 'Ventilation Air Purifier Rental Care Service'
Strengthening Customer Touchpoints
Expanding Channels to Portals, Open Markets, and Specialty Malls
Kyungdong Navien announced on the 19th that it will expand the online sales channels for its ‘Ventilation Air Purifier Rental Care Service’ to portals, open markets, and specialty malls. This is to help more customers conveniently use the ‘Ventilation Air Purifier,’ which maintains optimal indoor air quality. Kyungdong Navien’s ‘Ventilation Air Purifier’ is an indoor air quality management solution that not only manages indoor air quality such as fine dust through air purification functions but also addresses harmful substances like radon, volatile organic compounds, and carbon dioxide through ventilation.
Since late October last year, Kyungdong Navien has taken a step further from selling the rental care service through its official shopping mall, Navien House, by operating official certified stores to make it easily accessible on various platforms. By searching for ‘Ventilation Air Purifier Rental Care’ on open markets such as 11st and TMON, as well as the Naver portal site and the interior specialty mall Today’s House, customers can check related information, consult, and apply for the service.
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Yongbeom Kim, Executive Vice President of Sales and Marketing at Kyungdong Navien, said, “Since the official opening of the Ventilation Air Purifier Rental Care Service, we have recorded an average of 1,000 new subscriptions per month, and the number of subscribers has more than doubled compared to before the official opening, attracting a lot of interest in a short period.” He added, “Starting with the expansion of online sales channels, we will continue efforts to strengthen service responsibility, including training installation and care experts, improving logistics systems, and enhancing operational processes.”
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