Foodist Surpasses 1 Trillion Won in Sales Last Year...Emerges as a Rising Power in Food Ingredients

Double-Digit Sales Growth Rate for 3 Consecutive Years

Foodist joined the 1 trillion KRW sales club last year, emerging as a rising powerhouse in the food ingredient industry. Foodist is a B2B food ingredient distribution company that was spun off from Hanwha Group Hotel & Resort Co., Ltd.'s food ingredient distribution and catering business in 2020 and later merged with Winplus, a specialized food ingredient distribution company.

Foodist announced on the 14th that its sales last year reached 1.029 trillion KRW, a 13% increase compared to the previous year. With this, Foodist has secured its position in the B2B food ingredient distribution market by achieving double-digit growth rates for three consecutive years (15% in 2021, 16% in 2022).

A Foodist representative analyzed, "Focusing on the essence of the business by providing delivery convenience and strengthening product competitiveness based on a differentiated business model led to these results."

Since the launch of the integrated corporation, Foodist has strived to create synergy by combining the strengths of both companies. In 2021, it established the online food ingredient platform for food service operators called ‘eWang Mart,’ and the following year launched the dawn delivery service ‘Good Morning Delivery.’ Currently, Good Morning Delivery services the entire metropolitan area through the directly operated store ‘Food Ingredient King Wholesale Mart’ and the online regional fulfillment center ‘RFC (Regional Fulfillment Center)’ located in Icheon. Notably, the directly operated mart is used as a store during the day and as a logistics delivery hub at night, establishing an optimized operational model. Additionally, efficiency is enhanced by utilizing idle resources such as delivery vehicles from the C&D business during nighttime hours.

Furthermore, the specialized food ingredient brand ‘Food Ingredient King’ started with in-house products but has gained product competitiveness in the market, leading to sales through other food ingredient marts and e-commerce channels. Since the merger, transactions with medium to large restaurants and catering businesses have rapidly increased. Recently, Foodist launched expansion brands ‘Food Ingredient King Plus’ and ‘Food Ingredient King On,’ focusing on strengthening product capabilities, resulting in approximately 190 billion KRW in annual sales in 2023.

This year, Foodist plans to continue its steady growth by enhancing the competitiveness of commercial-use products and maximizing the utilization of delivery infrastructure such as directly operated marts and logistics centers to innovatively improve customer experience.

This content was produced with the assistance of AI translation services.