Lotte Duty Free Expands to Singapore Changi Airport... Largest Overseas Store Network
Lotte Duty Free entered Singapore Changi Airport in 2019 by acquiring the duty-free business rights held by the U.S. company DFS for 40 years. This is the largest overseas store operated by Lotte Duty Free.
Currently, Lotte Duty Free exclusively sells liquor and tobacco products at the Changi Airport store, offering over 430 brands including globally popular single malts such as Macallan and Glenfiddich, as well as wine, cognac, and vodka. In line with the current trend favoring experiential content, customers can taste various alcoholic beverages made by the 'Robotic Bartender' and 'Smart Dispenser.' Additionally, the store features a large 9-meter diameter circle media display and a smart mirror where visitors can take photos with K-POP stars.
Going forward, Lotte Duty Free plans to dominate the global duty-free liquor market centered on the Singapore Changi Airport store. In fact, among famous liquor suppliers such as Diageo, Pernod Ricard, and Mo?t Hennessy, the Changi Airport store has emerged as a 'liquor pop-up store' hotspot. In 2023 alone, it hosted nine pop-up stores, unveiling limited edition products of popular liquors like Macallan and Johnnie Walker for the first time worldwide. As of January this year, it continues to operate Mo?t Hennessy’s pop-up store, offering a variety of seasonal limited products and liquor lineups.
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During the COVID-19 pandemic, Lotte Duty Free continued investing in its global business, including stores in downtown Da Nang, Vietnam, and downtown Sydney, Australia. Particularly in Oceania, it operates six stores including Melbourne Airport and Brisbane Airport, aggressively driving to become the number one operator in the region. Currently, Lotte Duty Free operates 14 stores across six countries globally.
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