Yoon Geon-hyung Appointed Director of Korean Society of Design
Emphasizes Reform Symbolizing 'Youth' and 'Boldness'

Former People Power Party leader Lee Jun-seok's provisional party, tentatively named the 'Reform New Party,' has decided to use this as its official party name. The party's symbolic color has been chosen as 'Reform Orange.'


On the 16th, the Reform New Party announced that it had recruited Yoon Geon-hyung, director of the Korea Design Society and professor in the Department of Design at Suwon University, as the head of the party's publicity headquarters. He previously served as a professor at Shanghai Jiao Tong University in China and currently serves as a judge for Japan's annual Good Design Award.


Under Director Yoon's leadership, the party color, Reform Orange, was decided to combine the orange color symbolizing 'youth' and 'boldness' with the party's image of reform, the party stated.

'Reform New Party' Officially Named... Party Color is 'Reform Orange' View original image

In political circles, the orange color, a mix of red and yellow, is interpreted as a color combining conservatism and progressivism. In 2012, under Park Geun-hye's emergency committee, the People Power Party changed its name to Saenuri Party and switched its party color to red. The Justice Party uses yellow. Orange was also the symbolic color of the People’s Party founded by Assemblyman Ahn Cheol-soo in 2020.


Co-founder preparation committee member Heo Eun-ah said, "As seen in past cases like the 'Orange Revolution,' we will focus on a single goal and move forward," adding, "We adopted the party color by applying strong black and white, symbolizing freedom and suffrage, as auxiliary colors."


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Director Yoon said, "Through design, I want to contribute my capabilities so that the new party, not the outdated People Power Party or the Democratic Party, can offer new hope," and added, "I will do my best in the role of bringing newness to South Korean politics."


This content was produced with the assistance of AI translation services.

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