Naver and Korea Federation of Micro Enterprise, Supporting Digital Transformation for Small Businesses in 7 Regions Nationwide
Naver announced on the 29th that it has supported and fostered the digital transformation of more than 1,100 small business owners in seven regions including Gangneung, Busan, and Changwon over a period of six months in collaboration with the Korea Federation of Small and Medium Business.
Earlier, in June, Naver and the Korea Federation of Small and Medium Business signed a business agreement for win-win cooperation with small business owners, focusing on ▲supporting digital transformation of small business owners ▲promotional support for business growth ▲providing useful information to small business owners.
Since then, to help small business owners growing in seven regions including Gangneung, Busan, and Changwon with their digital transformation, they assisted in registering small business information on 'Naver Smart Place.' Additionally, they actively supported small business promotions through the 'Small Business Together Store' category on Naver's 'Yozmyeongyeogi' board.
As a result of these activities, the Gangneung Danoje Festival in June saw a visitor increase of more than 20% compared to the previous year, despite wildfire damage, thanks to Naver's promotional support utilizing various services such as Naver Smart Place and Shopping Live.
From the 26th of this month, small business owners in the Suncheon area have been introduced for a week. Information about Suncheon’s sunrise spots and hidden local restaurants can be found.
In addition, last month, Naver signed a business agreement with the Korea Federation of Small and Medium Business and Woori Financial Group to revitalize the 'Good Store in Our Neighborhood' support project, and also participated in the '2023 Korea Small Business Owners Conference' by operating an offline booth for 'Project Kkot.'
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Naver has been supporting the sustainable growth of small business owners and creators through Project Kkot for seven years. In particular, it helps improve technological literacy in areas such as cloud, artificial intelligence (AI), and big data. According to the 'Digital Ecosystem Report 2023' published last September, the cumulative support amount for fees and growth points for small business owners by Naver has exceeded 106 billion KRW, and the cumulative payout through Naver Pay’s fast settlement has surpassed 24.7 trillion KRW.
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