Motive Innovation, Expansion and Relocation to New Headquarters

Motiv Innovation, a brand marketing specialist company led by CEO Chae Hee-woong, announced that it has achieved solid company growth and relocated to a new headquarters.

Motiv Innovation is a comprehensive brand marketing firm providing consulting on product sales and distribution. Over the past 12 years, leveraging its expertise from online commerce platform Wemakeprice, it has offered consulting-based brand growth strategies to a diverse range of clients, from small business owners to large corporations and government agencies.

Currently, the company supports various online commerce channel development and online media mix marketing for businesses, as well as key projects such as government agency initiatives, overseas brand support, and brand directing.

In particular, it recently signed a marketing support Memorandum of Understanding (MOU) with Gmarket to assist overseas direct purchase and reverse direct purchase sellers, providing opportunities not only domestically but also internationally to Korean and foreign companies.

The newly relocated Motiv Innovation headquarters consists of five floors, including a basement studio equipped with various props and the latest equipment. The basement studio is designed for live commerce broadcasting, photography and video shooting, and practical training.

The first floor is designed as the 'Insight' caf? lounge. It serves as a space for meetings or brief gatherings where visitors can relax while enjoying coffee made by professional baristas, and it is planned to operate as a book caf? in the future. The second-floor training center can accommodate about 50 trainees. Various courses such as live commerce, media commerce, and online marketing are conducted by professional instructors, and the space is also available for rental.

The third floor functions as office space where experts in branding, design, video, and marketing work. The fourth and final floor houses the CEO’s office, serving as CEO Chae Hee-woong’s workspace as well as a venue for meetings and seminars.

A representative of Motiv Innovation stated, “Our company is rapidly growing while maintaining a stable financial status purely through our own capabilities without loans or investment attraction, and expectations for future company growth are high.” They added, “The new headquarters, consisting of five floors each with distinct characteristics and functions, has been praised for providing a more comfortable working environment.”

This content was produced with the assistance of AI translation services.