Kumho Tire Launches Various Social Contribution Activities for Year-End

Kumho Tire has embarked on a social contribution activity to warmly conclude this year in collaboration with the Green Umbrella Children’s Foundation. They completed the 32nd branch of the 'Together GREEN Hope Study Room' and concluded the 'Santa Expedition Team' activities.

The 'Hope Study Room' project is a future-oriented sponsorship initiative by Kumho Tire that improves study rooms for young students who have dreams and study diligently.

Started from the ideas of employees, this project contributes to the long-term academic achievement improvement of low-income youth.

The beneficiary of the 32nd study room lives with her grandmother in a difficult environment.

Despite these circumstances, the student is focused on studying for certifications and working on projects with the dream of becoming a product manager (developer).

Relying on government subsidies for living expenses, the grandmother always feels uneasy, but Kumho Tire provided a suitable study room for the family, where the student is growing maturely and correctly despite hardships, enabling them to envision a stable future.

The 'Santa Expedition Team' is an activity where Kumho Tire employees personally wrap Christmas presents and hold snack parties.

The employees, acting as Santas, wrapped gifts and wrote cards, putting their hopes into the presents that the children would spend a warm year-end without feeling isolated and welcome a healthy new year.

During the COVID-19 pandemic, support was continued through non-face-to-face methods, but this year, they visited the Salvation Army Seoul Welfare Center (located in Seodaemun-gu) again to directly bring joy to the children.

Kang Jin-gu, head of Kumho Tire’s Management Support Team, stated, "We will continue to fulfill our corporate social responsibility and spread positive influence by finding places in various areas of our society that need helping hands."

This content was produced with the assistance of AI translation services.