This year, Jimin (a pseudonym), who became a high school student, lives with her mother and two younger brothers in a small two-room house. Jimin's wish is neither to have her own room nor to live in a bigger house. Her small dream is to have a new desk that she can share with her siblings instead of the old broken one, and two dressers to store the clothes scattered around the room.


Kolon employees have been supporting children who nurture their dreams despite difficult circumstances for 12 years.


Since 2012, Kolon has been introducing stories of those in need on the company intranet ‘IKEN’ and providing a graph that gradually fills as participation increases, helping employees get involved, the company announced on the 21st.


Kolon has been continuing voluntary donations from its employees since 2012 through 'Kkum Auction' to help children achieve their dreams despite difficult circumstances. The photo shows the Kkum Auction page on Kolon's intranet. Photo by Kolon

Kolon has been continuing voluntary donations from its employees since 2012 through 'Kkum Auction' to help children achieve their dreams despite difficult circumstances. The photo shows the Kkum Auction page on Kolon's intranet. Photo by Kolon

View original image

After reading the stories, employees participate in donations through payroll deductions ranging from 1,000 to 20,000 won according to their desired amount, and at the end of the year, they receive income tax deductions on their annual donations, helping to fulfill the dreams of children in need.


Moreover, employees do not stop at financial support but also contribute on-site by installing necessary items or volunteering in activities that the children hope for, lending strength to the realization of their dreams.



A Kolon official said, "The ‘Dream Auction’ was started with the idea that even small actions can help fulfill someone's dream," adding, "There was a story of two sisters who were separated after their parents passed away when they were in elementary school and lived in a childcare center. Seeing their wish to reunite and create memories together, employees sponsored a trip to Jeju Island, and fulfilling the sisters' wish remains the most memorable moment.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing