Benefit launches 'Hoop Lash Serum'... Eyelash Nourishing Serum

Benefit announced on the 11th that it will launch the 'Whoop Lash' serum, which helps make eyelashes fuller and stronger.

Benefit’s ‘Hoop Lash Serum’.
[Photo by Benefit]

The new product is characterized by completing voluminous eyelashes in just 6 weeks.

Containing pro-vitamin ingredients, it provides healthy care for eyelashes and helps strengthen eyelash roots with a combination of biotin and plant-derived ingredients. It is also a low-irritation product tested on sensitive skin.

For use, apply evenly to completely dry eyelashes after washing your face, and after 1-2 minutes when the serum is fully absorbed, proceed with skincare, making it simple and convenient.

A Benefit representative said, "Eyelashes play an important role in eye makeup, so many people undergo procedures such as eyelash extensions or perms," adding, "We hope you easily create clear eyes with the Whoop Lash serum, which gently and conveniently makes your eyelashes fuller."

Meanwhile, to celebrate the launch of the new product, Benefit is offering an 'Always Ready Brow Deluxe' gift for purchases over 90,000 KRW at offline stores until the 31st. Online, customers who purchase the Whoop Lash serum will receive an additional 'Fan Fest Mascara Deluxe' as a gift.

This content was produced with the assistance of AI translation services.