Blade Ent signs MOU with Korea Ratings for STO business... "KRX listing preparations in full swing"

(From left) Yu Ik-jae, Head of PF2 at Korea Ratings, Choi Young-in, Head of STO Business Division at Blade Ent. / Photo by Blade Ent

Blade Ent announced on the 8th that it has signed a Memorandum of Understanding (MOU) to collaborate on the issuance of investment contract securities and non-monetary trust beneficiary certificates based on asset value evaluation modeling with Korea Ratings Corporation.

Korea Ratings Corporation is a KOSDAQ-listed company specializing in value evaluation, focusing on corporate credit ratings and securities credit ratings. Blade Ent is an entertainment company with various artists (actors, singers, etc.), primarily engaged in drama and film production and content planning.

Through this MOU, Blade Ent plans to establish a K-content value evaluation model together with Korea Ratings Corporation. Both parties aim to secure objectivity and fairness in evaluating K-content underlying assets and to resolve information asymmetry between issuers and investors.

Choi Young-in, Head of the STO Business Division at Blade Ent, said, “We are pleased to prepare a fair value evaluation model and product development for K-content underlying asset products together with Korea Ratings Corporation,” adding, “We will meticulously prepare the foundation for listing on the KRX.”

Yu Ik-jae, PF2 Director at Korea Ratings Corporation, emphasized, “This will be a great opportunity to proactively establish a value evaluation methodology for K-content underlying asset products with Blade Ent,” and added, “We will do our best to establish a fair and rational value evaluation methodology to revitalize the STO market.”

At the end of last month, the Korea Exchange (KRX) applied for designation as an innovative financial service (financial regulatory sandbox) from the Financial Services Commission to open an STO distribution market, raising expectations that the STO era will begin in earnest. The Financial Services Commission is expected to decide on approval at the Innovation Financial Review Committee as early as the end of this month. After final approval, it will be possible to trade fractional investment products issued as investment contract securities and non-monetary trust beneficiary certificates on the exchange market.

In June, Blade Ent joined the ‘STO Consortium’ led by NH Nonghyup Bank and entered related businesses. The STO Consortium includes six commercial banks (Nonghyup Bank, Industrial Bank of Korea, Shinhan Bank, Woori Bank, SH Suhyup Bank, Jeonbuk Bank), ten consortium-affiliated fractional investment operators (Galaxia Moneytree, Seoul Trading Unlisted, Seoul Auction Blue, Stockkeeper, Artipio, ChargeIn, Tessa), and venture capital firms (JB Investment).

A company representative stated, “In the future, we plan to build business models for investment contract securities and non-monetary trust beneficiary certificates not only for our core business of K-content (films, dramas, etc.) but also to securitize assets in other fields.”

This content was produced with the assistance of AI translation services.