Subway Launches Limited-Time 'Lobster Collection' Season

Subway announced on the 4th the limited seasonal launch of its premium new menu, the ‘Lobster Collection.’

[Photo by Subway]

The most notable feature of the Lobster Collection is that it uses whole lobster meat, considered a representative of luxurious ingredients, as the main ingredient. To fully enjoy the sophisticated umami flavor unique to lobster, pure whole lobster meat with a 98% original ingredient content was used, with no additives other than salt. The lobster itself was carefully selected from high-quality Canadian lobster caught this year, enhancing both taste and freshness while adding a touch of elegance.

Abundance also stands out. Using Subway’s unique recipe, the whole lobster meat marinated in mayonnaise was generously filled inside the sandwich. The rich flavor of lobster spreading in the mouth is complemented by a savory aroma and deep umami, harmonizing fantastically with Subway’s proud variety of fresh vegetables. The pleasantly soft texture that gently melts is also exquisite.

The Lobster Collection consists of two types: the ‘Lobster Sandwich’ and the ‘Half Lobster & Half Shrimp Sandwich.’ The Half Lobster & Half Shrimp Sandwich is filled half with whole lobster meat and half with plump whole shrimp, newly rising as a ‘Subway Signature.’ This seafood combo allows you to experience different complex flavors in a single menu.

The Lobster Collection is a premium limited-edition sandwich, sold only while supplies last at Subway stores nationwide. Only 15cm sandwiches are available, with no 30cm sandwich or salad options, and a fixed quantity is sold daily at each store. It can be purchased only through offline store orders. The price is 16,900 KRW for the Lobster Sandwich and 13,900 KRW for the Half Lobster & Half Shrimp Sandwich. A special package and apron are provided free of charge upon purchase.

This content was produced with the assistance of AI translation services.