Bodyfriend, Performance Improvement Trend... October Sales Up 14% YoY

'Falcon' Drives Performance... Accounts for Over 33%

Bodyfriend showed signs of improved performance.

Bodyfriend's 'Falcon'
Photo by Asia Economy DB

Bodyfriend announced on the 22nd that its sales in October increased by 14% compared to the previous year.

The compact-sized massage chair "Falcon," launched in September, drove the sales. It accounted for more than 33% of total sales in October. Falcon surpassed 10,000 units sold within two months of its launch, exceeding cumulative sales of 30 billion KRW.

In addition to Falcon, the "Medical Phantom," "Da Vinci," and "Phantom Robo," released in April and June respectively, ranked among the top sellers in October.

A Bodyfriend representative explained, "This turnaround in performance was effective due to our strategy of continuous new product launches through aggressive research and development (R&D) investment and popularizing RoboWalking technology, which independently operates both legs." He added, "Since the launch of Falcon, the sales proportion of products applying RoboWalking technology has reached 55%, realizing popularization."

This content was produced with the assistance of AI translation services.