Naju City in Jeollanam-do is publicly recruiting applicants for the 2024 ‘Naju Bapsang Designated Restaurants,’ aimed at revitalizing food tourism, until December 8.


According to the city on the 21st, Naju Bapsang Designated Restaurants are local dining establishments that excel in taste, hygiene, service, and price, and lead the improvement of regional food culture through the three pledges of ‘Health, Safety, and Consideration.’

‘Naju Bapsang’ Brand BI <br>Photo by Naju City

‘Naju Bapsang’ Brand BI
Photo by Naju City

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Since the first call for applications in February this year, the city selected 22 dining establishments as the first Naju Bapsang Designated Restaurants through evaluation and review procedures.


Designated restaurants received the Naju Bapsang designation signboard, food culture improvement supplies, consulting for creating a clean dining culture, management mindset and service education, and SNS promotion support.


Additionally, this year, advisory meetings and expert opinions were used to improve evaluation criteria and methods to address procedural shortcomings in the Naju Bapsang designation process.


The city plans to hold an explanatory meeting for the recruitment of Naju Bapsang Designated Restaurants at 3 p.m. on the 23rd in the main auditorium of the Agricultural Technology Center.


Applicants for the Naju Bapsang Designated Restaurants must be general restaurants or snack bars that have been legally operating in Naju City for more than one year as of the announcement date (November 20) and serve meals.


Various factors such as taste, hygiene, service, and price will be comprehensively evaluated through a first disqualification check, scoring and deductions, a second on-site and consumer evaluation, and a third committee review to make the final selection.


For more details, visit the city hall website’s notices and announcements section (Naju Bapsang Designated Restaurants Recruitment Announcement) or contact the Food Planning Division’s Naju Food Culture Team.


Mayor Yoon Byung-tae said, “By 2026, we will designate 100 Naju Bapsang brand restaurants to promote food tourism, a key element of tourism, and do our best to publicize the excellence of Naju’s food culture, which harmonizes taste and health.”



Naju = Asia Economy Honam Reporting Headquarters, Reporter Kim Yuk-bong baekok@asiae.co.kr


This content was produced with the assistance of AI translation services.

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