Samyang Group Donates 40 Million Won to ALS Care Hospital Fund Through 99th Anniversary Campaign

Donation to Nonprofit Foundation Seungil Hope Foundation
'99RUN' Participates in Donation Through Running
Donation Funds Raised Through Entry Fees and Group Support

On the 20th, Samyang Group held a donation ceremony at its headquarters in Jongno-gu, Seoul, and announced on the 21st that it had donated 40 million KRW to the non-profit foundation Seungil Hope Foundation for the construction of a Lou Gehrig's disease care hospital.

Jung Ji-seok, Head of HRC at Samyang Holdings (right), and singer Sean, co-CEO of the non-profit Seungil Hope Foundation, are posing for a commemorative photo at the donation ceremony for the Lou Gehrig's care hospital.
[Photo by Samyang Holdings]

This donation was raised through Samyang Group's '99RUN' donation campaign held to celebrate its 99th anniversary this year. 99RUN is a campaign that participates in donations through running. It was conducted in a virtual run format, not as an offline event where participants gather at a specific place to run together. One thousand participants each ran 9.9 km at their preferred time and place, then verified their participation through an application (app). Samyang Group combined the full amount of the participation fees paid by the participants with 10 million KRW provided by the group to raise a total of 40 million KRW.

The campaign attracted a lot of attention, with registration filling up on a first-come, first-served basis within a day. Additionally, singer Sean, who serves as co-representative of the Seungil Hope Foundation and continues steady running and donations, participated in the campaign, posting running mission verifications on his personal social media (SNS) and proposing a 'lightning run.'

Jiseok Jeong, HRC Director of Samyang Holdings, said, "This 99RUN campaign is especially meaningful because general participants and Samyang Group joined forces to raise the donation." He added, "We plan to continue promoting various social contribution activities to spread positive influence in society."

This content was produced with the assistance of AI translation services.