Seven Eleven and Goheung-gun Sign MOU to Revitalize Agricultural and Marine Product Distribution

Convenience store 7-Eleven announced on the 20th that it has signed a "Business Agreement for the Revitalization of Distribution of Agricultural and Marine Products in Goheung" with the Goheung County Office in Jeollanam-do.

On the 17th, Seven Eleven signed a business agreement at the Goheung County Office in Jeollanam-do to promote the distribution of agricultural and marine products from Goheung.
[Photo by Seven Eleven]

Through this agreement, 7-Eleven pledged to join forces with local specialty product producers in Goheung County to discover agricultural and marine products and revitalize the local economy. In particular, it promised support for opening sales channels and promoting marketing of specialty products through 7-Eleven stores nationwide. Additionally, 7-Eleven and Goheung County will continue their cooperative relationship to discover excellent agricultural and marine products, contribute to increasing farmers' income through continuous information exchange, and produce safe food that consumers can trust.

Earlier, as part of a local farm win-win project, 7-Eleven signed a business agreement (MOU) with Gyeongsangbuk-do in April and commercialized and sold apples, grapes, Shine Muscat grapes, and other products harvested in the region. In May, it changed the purchase location for cherry tomatoes entirely to Buyeo County in Chungcheongbuk-do. Furthermore, based on the launch of the PB product "7-Select Master Strawberry Ade," which uses strawberries from Geochang County in Gyeongsangnam-do, 7-Eleven signed an MOU in June to revitalize distribution with Geochang County agricultural products.

Lee Si-cheol, MD of the 7-Eleven Ready-to-Eat Food Team, said, "7-Eleven has actively signed business agreements with local governments over the past few years and has been actively selling agricultural and specialty products from all over the country. Based on these activities, we will continue to develop a variety of products that consumers can eat with confidence and take the lead in discovering excellent farms."

This content was produced with the assistance of AI translation services.