"Korean Women Will All ○○"…Shock at Seoul Downtown Department Store Billboard

Same meaning English phrase also displayed
Lotte Department Store says "Requested police investigation"

At the Lotte Department Store main branch in Jung-gu, Seoul, a message implying sexual assault appeared on an electronic billboard during a Christmas and year-end event, sparking controversy.

According to online communities and the department store industry on the 16th, around 10 p.m. on the 14th, a message saying "I will OO (sexually assault) all Korean women" appeared in real-time on the event electronic billboard installed on the outer wall of the Lotte Department Store main branch. An English phrase with the same meaning was also displayed.

According to online communities and the department store industry on the 16th, around 10 p.m. on the 14th, a message saying "I will oo all Korean women" appeared in real-time on the event LED screen installed on the outer wall of the Lotte Department Store main branch.
[Photo source=Online Community]

This event was designed so that people could scan a QR code in front of the electronic billboard and post messages in real-time. Six messages appeared on one screen, and when new messages were posted, the previous ones were pushed up.

A security guard on duty at the time noticed the message and sent a new message to push it out, but a passerby saw the message and reported it to the customer center. This fact became known on online communities as well, causing controversy.

In response, a Lotte Department Store official said, "We took preliminary measures such as adding additional banned words to the filtering system applied to portal sites, but it seems that certain words were not filtered out," adding, "This event was prepared with great effort over a year for the Christmas season, so we regret that such an unfortunate incident occurred."

The department store official continued, "Currently, the electronic billboard has been switched to other videos for reorganization," and "We plan to submit a complaint to the Seoul Namdaemun Police Station as soon as the legal team finishes drafting it."

Meanwhile, in a similar case, on December 14, 2019, the Chosun Ilbo electronic billboard in downtown Busan was hacked. The perpetrator who posted the message was actually a criminal minor under the age of 14, similar to the phrase used.

Meanwhile, in a similar case, on December 14, 2019, the Chosun Ilbo electronic billboard in Busan city was hacked. The perpetrator who posted the message was indeed a criminal minor under the age of 14.
[Photo by Online Community]

At that time, the incident drew public attention as related photos and posts were uploaded to online communities and social media. Subsequently, the police launched an investigation and conducted international cooperation with Interpol and others to identify the perpetrator. Eventually, the middle school student A, who was arrested by the police, reportedly stated that "I did it out of curiosity."

This content was produced with the assistance of AI translation services.