Shilla Stay announced on the 30th that it has selected ‘Shilla Stay Green Friends,’ a group of university students interested in environmental protection and social networking service (SNS) activities.

On the 27th, an inauguration ceremony marking the launch of environmental protection supporters composed of university students was held at Shilla Stay Samsung located in Samseong-dong, Gangnam-gu, Seoul. <br>[Photo by Shilla Stay]

On the 27th, an inauguration ceremony marking the launch of environmental protection supporters composed of university students was held at Shilla Stay Samsung located in Samseong-dong, Gangnam-gu, Seoul.
[Photo by Shilla Stay]

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On the 27th, a launching ceremony was held at Shilla Stay Samsung in Samseong-dong, Gangnam-gu, Seoul, marking the start of the environmental protection supporters composed of university students. The 15 selected supporters will practice environmental protection in daily life with Shilla Stay for the next five months and promote environmental protection online in their everyday lives.


They will engage in eco-friendly activities related to the hotel, such as upcycling by making accessories like keyrings from used bathrobes and towels, producing green cards encouraging the reuse of towels and bed linens, as well as a wide range of community activities including beach clean-ups in the Jeju area, growing companion plants, and public transportation usage challenges.


Additionally, the supporters will leverage their experiences to create and promote environmental protection tip content on SNS channels, such as ‘Showing off my eco-friendly items,’ actively encouraging environmental protection activities.


Furthermore, they plan to conduct various activities including expert lectures, introductions to environment-related books, learning about professional and systematic environmental protection, and devising methods to apply environmental protection practices across the 14 Shilla Stay locations nationwide.


Shilla Stay’s establishment as an eco-friendly hotel is not the first time it has launched a university student supporter group. To reduce plastic use, since March, Shilla Stay has been gradually replacing bathroom amenities with reusable dispensers starting from Shilla Stay Dongtan, and all properties are running a green campaign where customers can request to reduce unnecessary laundry of bedding during consecutive stays to protect the environment.



A Shilla Stay official said, “We planned ‘Green Friends’ to practice various eco-friendly activities for the sustainable development of the hotel industry,” adding, “Through the active activities of the Friends, we want to show that environmental protection can be joyfully practiced in daily life.”


This content was produced with the assistance of AI translation services.

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