Strengthening Product Safety Through Collaboration Across the Entire Value Chain from Raw Material Procurement to Manufacturing and Distribution

CJ Freshway is collaborating with the National Federation of Fisheries Cooperatives to expand the distribution channels for domestic seafood. The aim is to select and distribute high-quality seafood and introduce jointly developed products to meet the demand of dining and catering customers seeking safe seafood.


Park Sun-ho, Head of Product and Marketing Division at CJ Freshway (fourth from the left), is taking a commemorative photo with Yang Dong-wook, Executive Director of the National Federation of Fisheries Cooperatives (third from the left), after signing a business agreement on the 27th at the National Federation of Fisheries Cooperatives in Songpa-gu, Seoul. <br>[Photo by CJ Freshway]

Park Sun-ho, Head of Product and Marketing Division at CJ Freshway (fourth from the left), is taking a commemorative photo with Yang Dong-wook, Executive Director of the National Federation of Fisheries Cooperatives (third from the left), after signing a business agreement on the 27th at the National Federation of Fisheries Cooperatives in Songpa-gu, Seoul.
[Photo by CJ Freshway]

View original image

On the 30th, CJ Freshway announced that it signed a business agreement with the National Federation of Fisheries Cooperatives at the Federation's headquarters in Songpa-gu, Seoul, on the 27th. The core of the agreement is to expand the distribution channels for domestic seafood by integrating CJ Freshway's food material distribution network with the production and logistics infrastructure of the Federation, which covers fishing villages nationwide.


The two parties plan to launch jointly developed products by next month. These include about 10 types of popular fish such as mackerel, hairtail, and squid, which are in high demand for grilling and side dishes, as well as dried seafood like seaweed and kelp. The Federation will handle raw material procurement and manufacturing, while CJ Freshway will manage distribution.


CJ Freshway expects that the products distributed through collaboration with the Federation will apply the quality control systems of both parties in parallel, making this agreement an opportunity to further strengthen the safety verification system for domestic seafood.


CJ Freshway operates a strict quality control system centered on its industry-leading food safety research laboratory. In particular, for seafood distribution, it strives to supply safe products based on a multi-layered management system including radiation contamination testing, detailed analysis of partner products, and additional inspections of products upon arrival at logistics centers. Meanwhile, the Federation operates a seafood food research laboratory certified as the first national seafood safety inspection institution by the National Fishery Products Quality Management Service.



A CJ Freshway official stated, “This agreement is an effort to establish a win-win distribution system that encompasses the market and local communities by responding to the demand for safe seafood and helping to expand the distribution channels of fishing villages.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing