Jeonnam Information & Culture Industry Promotion Agency Operates 'VR·AR Experience Zone' at Naju Festival
Operation of Experience Zones Linked to Major Local Festivals... Sharing VRAR Content with Local Residents
The Jeonnam Information & Culture Industry Promotion Agency (President In-Yong Lee, hereinafter referred to as the ‘Agency’) announced on the 25th that it operated the Jeonnam VR·AR Production Hub Center VR·AR Experience Zone at the ‘2023 Naju Festival, Yeongsangang River is Alive’ held on the 20th at the Yeongsangang Riverside Sports Park area in Naju, providing visitors with vivid experiential content.
This booth will be operated for a total of 10 days until the 29th, the festival period, with the purpose of promoting the achievements of the Jeonnam VR·AR Production Hub Center support project and spreading developed content through the operation of exhibition booths linked to local events.
At the experience zone, various contents developed through the Jeonnam VR·AR Production Hub Center support project are provided, including ▲Jeonnam Bicycle VR Content ▲Metaverse Electric Vehicle Guide Service ▲Naju Student Movement VR Webtoon, and participation events to encourage visitor engagement are also held.
President In-Yong Lee of the Agency said, “We planned this experience zone operation in connection with major local festivals to provide as many local residents as possible with opportunities to experience VR·AR content,” adding, “We will continue to visit local residents through various experience zones and provide diverse content experience opportunities.”
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Meanwhile, the Jeonnam VR·AR Production Hub Center operated a VR·AR experience zone at the ‘Suncheon Palma Cultural Festival’ held over two days from the 13th to the 14th, attracting about 300 visitors, and will also operate an experience zone at ‘Jeojeon-i Deulsseok Deulsseok’ held in Suncheon on the 27th to share VR·AR content with local residents.
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