SK Magic and Blank Sign 'Binjib Jaesaeng Project' Business Agreement

Moon Seung-gyu, CEO of Blank, Kwak Ki-seop, Head of Production at SK Specialty, and Jung Chan-ik, Sales Manager at SK Magic (from left), are signing a business agreement for the local vacant house regeneration project.

SK Magic announced on the 20th that it has signed a Memorandum of Understanding (MOU) with the architecture-based social venture Blank for the 'Regional Vacant House Regeneration Project' and will open the community-based shared housing 'Yuhyu House Yeongju,' which was remodeled from a vacant house in Yeongju, Gyeongbuk.

The signing ceremony held the day before at 'Yuhyu House Yeongju,' located in Pildumaeul, Sangjul-dong, Yeongju, Gyeongbuk, was attended by SK Magic Sales Director Jeong Chan-ik, SK Specialty Production Headquarters Director Kwak Ki-seop, and Blank CEO Moon Seung-gyu.

Through the agreement with Blank, SK Magic will actively cooperate to solve the regional vacant house problem and revitalize the local economy. Six types of the latest products, including water purifiers, air purifiers, and bidets, were provided to the newly opened 'Yuhyu House Yeongju' so that customers can naturally experience the products while staying there.

Director Jeong said, "We joined the 'Regional Vacant House Regeneration Project' to practice ESG (Environmental, Social, and Governance) management," adding, "We will continue to present differentiated experiential spaces with Blank to expand touchpoints with customers."

Blank is a social venture selected by SK Materials for the 'STAXX Project,' which is being promoted to revitalize the local economy of Yeongju. It remodels vacant houses in regions such as Jeju, Namhae, Yeosu, and Sokcho and operates them as community-based shared housing called 'Yuhyu House.'

This content was produced with the assistance of AI translation services.