New ID, Exclusive FAST Channel Supply to BMW Vehicles
Partnership Established with Xperi
First Domestic Media Platform to Enter BMW
Plans to Expand Content Supply to US and European Vehicles
New ID, Asia's largest FAST (ad-supported free streaming service) company, will be installed in BMW for the first time among domestic media platforms. On the 19th, New ID announced that it will expand its service range by exclusively launching 14 FAST channels, 7 TV series, and 30 movies in the new BMW 5 Series, which BMW Korea officially released first in the world in Korea. This is a new infotainment system for BMW vehicles.
New ID has formed a strategic partnership with Xperi. The service will be applied starting with vehicles equipped with the DTS AutoStage video service, Powered by TiVo™, installed in the BMW 5 Series. Xperi implements content experiences in connected cars and provides premium content such as live TV, news, sports, and movies. Drivers and passengers of the newly released BMW vehicles can watch various premium content provided by New ID for free without separate membership registration or payment.
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New ID is an in-house venture of the content media group NEW (Next Entertainment World) and operates over 200 channels including music, movies, dramas, news, sports, kids, food, and entertainment on more than 30 major FAST platforms worldwide. Park Jun-kyung, CEO of New ID, said, “We are very pleased to expand New ID’s content services to global premium vehicles. Based on our self-developed in-vehicle streaming and advertising solutions and AI media technology, we will enhance the viewing experience of Korean and Asian premium content and continuously expand infotainment platforms domestically and internationally.”
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