Galleria百 Partners with Essential and Kanu for 'Autumn Charm' Event
Galleria Department Store announced on the 15th that it will hold the ‘Autumn Allure’ event to welcome the fall season.
The Seoul Luxury Hall and Suwon Gwanggyo locations will each operate a high-end audio pop-up store until November 2 and 9, respectively. The space is set up for customers to listen and relax with premium audio brands such as ‘B&W’, ‘McIntosh’, and ‘Klipsch’. Products ranging from around 500,000 KRW to as much as 100 million KRW will be exhibited and sold. Various purchase benefits exclusive to this pop-up, including price discounts and gift giveaways, are also prepared.
At this pop-up store, a collaboration with NHN Bugs’ music curation brand ‘essential;’ will present the ‘Galleria Exclusive Autumn Playlist’. The autumn mood music curation will enrich the pop-up space.
At Nine One Hannam Gourmet 494, until October 30, visitors can experience an exhibition themed ‘ART ORCHESTRA’ featuring works by nine domestic and international artists. The exhibition harmonizes art and music to create a beautiful orchestra, showcasing sculptural works by artists Song Hyun-gu and Kim Taek-gi, who express rhythm in a playful way. Additionally, it offers a chance to enjoy various works by famous artists loved in Korea, such as Julian Opie and Mayuka Yamamoto, all in one place.
A coffee and dessert pop-up fitting for autumn will also be held. At Suwon Gwanggyo, the ‘KANU’ coffee pop-up will run from the 20th to the 29th of this month. Various events are prepared, including free tastings of KANU Americano, a Bluetooth speaker lucky draw, and a photo booth event.
Until the 26th of this month, visitors can also experience the rice cake brand ‘Jaiso’ pop-up. This brand has gained great popularity among young consumers recently due to the ‘K-Dessert’ trend. It is characterized by its trendy sensibility and delicious fusion rice cakes, selling various menu items including the signature ‘Gotgam Chapssal Tteok’ (dried persimmon glutinous rice cake).
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A Hanwha Galleria representative said, “To fully embrace the autumn season, we have prepared a variety of events to let customers feel the autumn atmosphere even in the department store,” adding, “We will continue to focus on presenting unique content exclusive to Galleria to our customers.”
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