Wadiz Launches 'Today's Brand' to Support Small and Medium-Sized Businesses
Sold Out in 5 Minutes for Listed Products
Up to 1900% Sales Growth Compared to Previous Month
Wadiz (CEO Shin Hye-sung) announced on the 11th that it has successfully launched 'Today's Brand,' which directly supports sales growth and branding of excellent maker products. Launched in September, Today's Brand is a new service within the Wadiz Store that sells successfully funded products. It selects outstanding maker products with high supporter ratings, satisfaction, and repurchase rates, actively supporting their complete sales.
When entering Today's Brand, Wadiz provides fulfillment services such as order and shipping management and customer support, and also supports the creation of branding content including maker brand pages, brand-exclusive coupons, and quick menus.
Today's Brand introduces a different brand each month, allowing customers to purchase popular products during the period at reasonable prices. Last month, beauty brand Dimaf, selected as Today's Brand, sold out in 5 minutes, and character lifestyle brand Dancomma saw sales grow by more than 1900% compared to the previous month. Vegan beauty brand Arencia also achieved sales exceeding the previous month during the three days it was featured as Today's Brand.
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Park Young-min, Director of the Wadiz Store Business Team, said, "Today's Brand is a solution that not only brings sales effects but also branding effects by introducing the entire lineup of a brand," adding, "In the mid to long term, we plan to continue showcasing various products from successful makers in the store through Today's Brand so that they can focus on developing new products."
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