Raised 18.15 Million Won Through 'Riding Donation Campaign'

BGF Retail, the operator of convenience store CU, announced on the 5th that it has donated funds to Habitat for Humanity Korea, an international nonprofit organization for housing welfare, to improve the living conditions of descendants of independence activists.


On the 4th, at the Vision Hall on the 3rd floor of Korea Habitat in Jung-gu, Seoul, Lee Kwang-hoe, Secretary General of Korea Habitat (left), and Song Ji-taek, Head of Innovation Division at BGF Retail (right), are posing for a commemorative photo during the donation ceremony for the housing improvement project for descendants of independence activists. Photo by BGF Retail

On the 4th, at the Vision Hall on the 3rd floor of Korea Habitat in Jung-gu, Seoul, Lee Kwang-hoe, Secretary General of Korea Habitat (left), and Song Ji-taek, Head of Innovation Division at BGF Retail (right), are posing for a commemorative photo during the donation ceremony for the housing improvement project for descendants of independence activists. Photo by BGF Retail

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The donation ceremony was held the day before at the Vision Hall on the 3rd floor of Habitat for Humanity Korea in Jung-gu, Seoul, attended by key officials from both organizations, including Song Ji-taek, Head of Innovation Division at BGF Retail, and Lee Kwang-hoe, Secretary General of Habitat for Humanity Korea. The total donation amounting to 18.15 million KRW was raised through the 'Riding Donation Campaign' conducted jointly by CU and Yapit Move on this year's Samiljeol (Independence Movement Day) and Gwangbokjeol (Liberation Day).


In addition to the donation, BGF Retail visited the construction site in Hongseong-gun, Chungcheongnam-do, where actual housing improvement projects for descendants of independence activists are underway, on the 13th of last month to carry out volunteer work. The volunteer activities involved CU franchise owners and BGF Retail employees lending a hand.



Song Ji-taek, Head of Innovation Division at BGF Retail, said, "After the campaign ended, we saw records far exceeding the target distance, which allowed us to feel the warm hearts of our customers," adding, "We will continue to plan various patriotic campaigns that can remember the noble spirit of the independence activists."


This content was produced with the assistance of AI translation services.

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