The 'Honey Combination Recipe' Only I Knew Comes Out into the World

The food and beverage industry is actively promoting marketing strategies using honey combination recipes that allow consumers to enjoy existing products in a more delicious way. This approach maximizes the strengths of existing products while simultaneously offering new flavors, thereby expanding consumer touchpoints. The industry is actively discovering recipes that can enhance the taste of their products.

Two types of Gongcha Korea's 'Double Peach Drinks'.
[Photo by Gongcha Korea]

According to the food and beverage industry on the 30th, Gongcha Korea recently introduced the ‘Double Peach Drink + Coconut Jelly.’ By combining two different peach bases, ‘Baekdo’ and ‘Hwangdo,’ consumers can enjoy the sweet and rich flavor of peach, while the chewy coconut jelly topping harmonizes perfectly to provide a perfect taste combination and an enjoyable texture.

Subway unveiled a ‘honey combination’ sandwich personally selected by brand model Cha Eun-woo. The ‘Cha Eun-woo Menu’ allows customers to enjoy the exact customization combination that Cha Eun-woo actually prefers. The chicken breast sandwich ‘Roast Chicken’ is served on ‘Wheat Bread’ with six types of fresh vegetables including lettuce, tomato, cucumber, onion, bell pepper, and olives. There is a ‘meat addition’ option to add one more slice of the main ingredient, roast chicken, and an additional topping of ‘avocado.’ The sauce includes ‘extra virgin olive oil.’

New products using honey combinations that have become popular on SNS are also noticeable. HiteJinro launched ‘Jinro Tonic Black Tea’ based on the recipe of SHINee’s Key, which gained attention on SNS last year. This product sold 3.5 million bottles in about four months after its release.

Woongjin Foods also released a seasonal limited new product called ‘Victoria Highball Flavor,’ which adds whiskey aroma to sparkling water. This drink was newly introduced following the recent popularity of highballs, reflecting the fact that Victoria sparkling water is especially used in trending highball recipes, and it was launched to be enjoyed on its own as well.

Kyochon Chicken released ‘Kyochon Red Secret Stir-fried Noodles’ and ‘Kyochon Black Secret Stir-fried Noodles’ using chicken sauce. These products emphasize the appeal of ‘spicy, sweet, and salty’ flavors with the secret sauce from Kyochon Chicken’s signature menu.

This content was produced with the assistance of AI translation services.