Coupang Eats Sees 20% Sales Increase in First Half at 1,600 Traditional Market Stores

Traditional Market Revitalization Program Since 2020

Coupang Eats announced on the 26th that the sales of 1,600 stores partnered through its traditional market revitalization program increased by 20% in the first half of this year compared to the same period last year.

Park Kang-seok, CEO of Cheonjinmanna (left), and a Coupang Eats service representative (right) are holding eco-friendly packaging containers from Coupang Eats and taking a photo. Photo by Coupang

Since 2020, when many small business owners faced difficulties due to COVID-19, Coupang has introduced the traditional market revitalization program and has been striving to create sales channels for local small business owners. Support has been provided in various ways, including top exposure on the application (app) and professional photography and editing. Over the past three years, more than 1,600 stores in 135 markets nationwide have entered the online market through this program.

'Cheonjinmanna,' which sells jokbal (pig's trotters), dumplings, and twisted doughnuts at Dongducheon Jungang Market in Gyeonggi Province, also saw its sales increase by about 30% after joining Coupang Eats. This came just one month after Coupang and the Dongducheon Small Business Association in Gyeonggi signed a win-win agreement to revitalize traditional markets last August. Park Gangseok, CEO of Cheonjinmanna, said, "Regular customers are gradually appearing online. If I had known it would help sales, I would have started a little earlier."

Coupang plans to actively support the online advancement of local small business owners by forming partnerships with more organizations and institutions in the future. A Coupang Eats official said, "Even if you are not good at using digital devices such as smartphones and computers, anyone can enter the online market and seek new growth opportunities by working with Coupang Eats," adding, "We will continue to explore more diverse support measures and be a reliable partner for local small business owners."

This content was produced with the assistance of AI translation services.