Modetour Discusses Cooperation with Zhangjiajie City, China to Revitalize Tourism

Visit of Local Delegation Including Deputy Mayor Yang Hongpeng

Modetour announced on the 15th that it discussed ways to revitalize tourism with the Zhangjiajie region of China at its headquarters in Jung-gu, Seoul.

Yoo In-tae, President of Modetour (fourth from the left), and Yang Hongfeng, Executive Member of the Zhangjiajie Municipal Committee and Vice Mayor (third from the left), along with other officials, are posing for a commemorative photo.
[Photo by Modetour]

Zhangjiajie is known as a natural paradise boasting some of the best mountainous landscapes not only in China but also worldwide. Before COVID-19, Zhangjiajie accounted for 28% of Modetour's total travel destinations in China, making it the most popular destination among Korean travelers.

At the meeting held on the 12th, Yang Hongfeng, Executive Member of the Zhangjiajie Municipal Committee and Vice Mayor, Um Gun, Deputy Director of the Zhangjiajie Tourism Bureau, and two others visited and exchanged opinions with Modetour officials, including President Yoo In-tae and Head of Product Division Jo Jae-kwang.

Vice Mayor Yang promised active support for new tourism products such as Qixing Mountain, Dayong Ancient City, and the 72 Pavilions (mysterious pavilions), as well as recently constructed mid-to-high-end mountain lodging facilities.

Modetour pledged joint cooperation to develop various themed products that can appeal to a wide range of age groups from the 2030 generation to middle-aged travelers, in relation to the eight major tourism products announced by Zhangjiajie City.

President Yoo stated, "We will continue to develop various themed products that allow travelers to experience the renewed charm of Zhangjiajie based on closer cooperation with Zhangjiajie City."

This content was produced with the assistance of AI translation services.