Norang Pungseon "Active Senior Package Tours... Preference for Hokkaido and Vietnam"
Overall Departure Age Groups in the Second Half of the Year
28.6% Comprise Ages 60 to 80 and Above
Norang Poongseon announced on the 15th that senior age groups accounted for 28.6% of package tour reservations departing in the second half of this year, among all age groups. This was the second highest proportion after the main customer base of middle-aged people in their 40s and 50s (41.6%).
Yellow Balloon Senior Planning Exhibition 'Youth is Right Now' Poster
[Photo by Yellow Balloon]
The travel destinations preferred by senior customers were Japan's Hokkaido, Vietnam, Thailand, Western Europe, and the Balkans in that order. Norang Poongseon introduced 'multi-segment travel products' that combine Jeju and other regions, targeting senior customers beyond single destinations. They also prepared the 'Youth is Right Now' special exhibition, which combines various travel elements tailored to the needs and tastes of active senior customers.
The special exhibition, running until the 22nd, is composed of three themed types: 'Senior Choice,' supporting those starting their second act of life travel; 'Business & Premium,' for enjoying a more comfortable trip; and 'Healing Accommodations in Nature,' for escaping the busy city and enjoying relaxation.
During the exhibition period, a promotion offering up to 100,000 KRW discount is also underway for customers aged 60 and over who book 'Business & Premium' products.
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For more details, please check through Norang Poongseon.
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