Chorokmaeul "Chuseok Seafood Gift Sets Popular... Sales Volume 3.3 Times Higher Compared to Seollal"

Reflecting Demand for Safe Seafood
Only 'Non-Detect' Results from Radiation Tests Handled
Inspection to be Strengthened in Q4

Chorokmaeul, an eco-friendly organic specialty store operated by Jeongyukgak, announced on the 7th that the initial sales volume of 26 types of seafood gift sets for Chuseok reservation from the 28th of last month to the 5th of this month increased by about 3.3 times (231%) compared to this year's Lunar New Year.

Chorokmaeul Seafood Gift Set [Photo by Chorokmaeul]

Chorokmaeul analyzed that this reflects the growing consumer demand for pre-caught seafood and processed products amid rising concerns about seafood safety. The relatively long shelf life of the products also played a significant role. Sales of gulbi made from yellow croaker caught this spring increased by 436%, and sales of anchovy gift sets increased more than 16 times. Organic seafood traditional gim gift sets, which undergo strict inspection by the National Fisheries Products Quality Management Service from production to processing stages, also saw reservation orders increase by about 158%.

Chorokmaeul emphasized that it conducts radiation tests at least once quarterly on all seafood and processed products it handles and operates its own management standards under conditions stricter than legal requirements. In the fourth quarter, it plans to operate under even more stringent conditions. It will expand species-specific inspections considering purchase and catch timing, and will conduct monthly inspections on seafood products for infants and young children, which require higher sensitivity.

All gift sets from Chorokmaeul will be available until Chuseok day (the 29th), and customers who make advance reservations by the 10th can receive a 10% discount. Along with the gift set pre-sale, reservations for seasonal seafood such as autumn flower crabs will also be held until the 12th.

For more details, please check through Chorokmaeul.

This content was produced with the assistance of AI translation services.