Lotte Hi-Mart Provides Resource Circulation Education on Electrical and Electronic Products for Elementary, Middle, and High School Students

Education on the Necessity of Recycling Electrical and Electronic Products
for 10 Elementary, Middle, and High Schools by the End of September

Lotte Hi-Mart announced on the 30th that it will conduct resource circulation education on electrical and electronic products for 10 elementary, middle, and high schools until the end of next month. This activity is part of the education program 'E-Sunhwan School' on resource circulation of electrical and electronic products, organized by 'E-Sunhwan Governance.' E-Sunhwan Governance is a nonprofit public interest corporation authorized by the Ministry of Environment that collects waste electrical and electronic products and hands them over to recycling companies to ensure environmentally friendly recycling. Currently, it collects electrical and electronic products from about 1,200 member companies.

A Lotte Hi-Mart official is providing education to students participating in the 'E-Sunhwan School' program.
[Photo by Lotte Hi-Mart].

Since last year, Lotte Hi-Mart has participated in E-Sunhwan School as part of its ESG (Environmental, Social, and Governance) management activities. It informs elementary, middle, and high school students about the importance of establishing a resource circulation structure and helps them voluntarily recycle resources. The 10 schools receiving education this year were selected by lottery from Seoul-based schools that applied for E-Sunhwan School.

The education consists of three parts. In Part 1, students are easily explained the current status of how waste electrical and electronic products discarded worldwide are being processed. In Part 2, students understand the necessity of recycling from various perspectives such as environmental protection and economic value and are encouraged to actively participate. Lotte Hi-Mart also explains its waste appliance collection service and home total care service, which are implemented to protect the environment.

Lotte Hi-Mart is taking the lead in resource circulation activities through waste appliance collection. It has installed collection boxes for small and medium-sized waste appliances in stores nationwide, and last year, it conducted the 'Hi-Sugohama' campaign, where trucks toured designated areas in Seoul to collect unused small and medium-sized appliances free of charge. Over three years, it contributed to recycling by collecting an average of 35,000 tons of waste appliances annually and delivering them to recycling centers to be reborn as new resources. It also operates a home total care service that supports appliance repair and cleaning. Repairing or cleaning previously used appliances allows them to be used longer, which benefits the environment.

Joo Kwang-gyu, Head of Management Support Division at Lotte Hi-Mart, said, "We hope this will be a good opportunity for students, who will be the leaders of the future, to raise awareness of resource circulation and environmental protection and voluntarily participate in resource recycling." He added, "Lotte Hi-Mart will continue to carry out substantial ESG management activities that leverage the company's characteristics as an appliance retailer."

This content was produced with the assistance of AI translation services.