GS25 Launches Over 800 Chuseok Gift Sets... Whiskey Worth Over 100 Million KRW Included

Expanding Cost-Effective Products
Introducing Travel Accommodation Vouchers

GS25 announced on the 29th that it will launch over 800 types of gift sets for Chuseok.

GS25 first prepared premium products that are hard to find in Korea, such as the 72-year-old single malt whiskey 'Gordon & MacPhail Private Collection Milton 1949.' This product, limited to only 180 bottles, is priced as high as around 100 million KRW. In addition, GS25 has prepared several premium products including luxury liquors worth tens of millions of KRW, Korean beef priced in the millions, and gold bars made in the shape of checks.

GS25 is launching the 'Gordon & MacPhail Private Collection Milton 1949' whiskey product worth over 100 million KRW as a Chuseok holiday item.
[Photo by GS Retail]

GS25 will also offer 620 cost-effective products priced between 10,000 and 100,000 KRW. The company explained that they expanded the range of choices by providing a variety of practical and cost-effective products, from concentrated agricultural and marine food products to non-food items such as electronic devices. Furthermore, to stabilize prices during the holiday season, GS25 increased the scale of promotional products and discount rates compared to previous years, offering discounts of up to 50%.

For customers planning a "late vacation" during the Chuseok holiday, GS25 has also prepared various travel products such as accommodation vouchers for Saipan World Resort and ten-day stays in Jeju. Considering the approximately 12-day golden holiday period, GS25 expects the two products, Jeju ten-day stay and Jeju island tour stay, to receive the most enthusiastic response.

A GS25 representative said, "Reflecting segmented consumer trends, we have prepared the industry's largest scale of Chuseok holiday sets, ranging from limited edition high-end products to cost-effective items. We will focus on contributing to price stabilization during the holiday season and enhancing customer consumption benefits by strengthening pre-event promotions."

This content was produced with the assistance of AI translation services.