"From Karaoke Boxes to Recliners" Emart24 Unveils Unique Chuseok Gifts

Emart24 announced on the 29th that it has prepared 372 differentiated products with rarity, ranging from traditional gift sets such as livestock, agricultural, and marine products to items like the ‘Casamia Recliner’ and ‘TJ Home Soundproof Karaoke Box’ as Chuseok gifts.

Customers are browsing products in the '2023 Emart24 Chuseok Gift Special' catalog at an Emart24 store located in Seongdong-gu, Seoul. [Photo by Emart24]

First, for customers who want to gift high-quality meat sets, Emart24 has prepared six premium aged Korean beef gift sets from the premium meat brand ‘Seolloin’ (163,000 KRW to 1,297,000 KRW), two gift sets made with 1++ grade Korean beef from the omakase restaurant ‘Surin’ (320,000 KRW each), and three Korean beef sirloin gift sets from the famous Cheongdam-dong restaurant ‘Saebyeokjip’ (120,000 KRW to 212,000 KRW).

Emart24 exclusively offers the ‘Casamia Worcester Recliner’ for customers seeking differentiated gifts. The ‘Worcester Recliner,’ a steady seller from Shinsegae Casamia known for its modern design and comfortable seating, is gaining attention from customers who, with the endemic phase leading to longer outings, seek complete rest at home.

Additionally, in collaboration with TJ (Taejin), a karaoke equipment specialist, Emart24 introduces an unconventional product that surpasses the usual convenience store offerings: the ‘Home Soundproof Karaoke Box.’ This karaoke box includes a TJ B2 accompaniment device, monitor, high-power amplifier, speakers, wired microphone, remote control, mirror ball, and songbook, allowing users to enjoy singing indoors with soundproofing. Emart24 previously conducted a test sale of this karaoke box in April this year.

Moreover, Emart24 has prepared a variety of household appliances, including representative filial piety products such as massage chairs, robot vacuum cleaners, automatic electronic blood pressure monitors, action cameras, and compact digital cameras.

Furthermore, to accommodate campers during the holiday period, Emart24 has launched a ‘Camping Equipment Rental Service’ that can reduce costs by up to 90% compared to purchase prices. All customers using this service can rent camping tarps for free and receive a ‘+1 night service’ as a benefit.

Choi Eun-yong, Executive Director in charge of MD at Emart24, said, “Building on the success of previously introduced unique premium products, we have significantly strengthened our holiday gift product categories so that customers can purchase a variety of products at reasonable prices this Chuseok as well. Emart24 will evolve into a differentiated local shopping platform.”

This content was produced with the assistance of AI translation services.