GS Retail Teams Up with Small and Medium Business Distribution Center to Support Outstanding SMEs

GS The Fresh Priority Entry
Special Exhibition and SNS Promotion Initiatives

GS Retail announced on the 21st that it will collaborate with the Small and Medium Business Distribution Center to carry out the win-win growth project 'GS The Fresh Matching Day,' which supports outstanding small and medium-sized enterprises (SMEs).

GS The Fresh Matching Day is a project that discovers excellent SMEs struggling to expand their sales channels and supports them by expanding product distribution and promotion. GS Retail plans to first promote sales events by listing the products of the finally selected outstanding SMEs in GS The Fresh. Special exhibitions through 'Our Neighborhood GS,' GS Retail's exclusive app with 16 million members, product promotions via GS TV, and official social media (SNS) channels will also be conducted.

Customers are purchasing GS The Fresh's win-win private brand (PB) Real Price products, developed in collaboration with excellent small and medium-sized enterprises.
[Photo by GS Retail]

GS Retail is recruiting SMEs to participate in GS The Fresh Matching Day until the 27th. Companies wishing to participate can freely apply through the sales channel information platform Panpandaero website, and approximately 50 companies will be finally selected.

The products of the finally selected outstanding SMEs will be sequentially launched nationwide, mainly at GS The Fresh stores, starting from September 20. By launching products during the companion festival period and the Chuseok peak season, GS Retail expects to significantly enhance positive effects such as expanding customer contact points and increasing sales.

A GS Retail official said, "We have partnered with the Small and Medium Business Distribution Center to support sales channels for small business owners and to lead efforts to revitalize sales through this GS The Fresh Matching Day." He added, "We plan to continue various win-win growth projects that can create mutual benefits with excellent small business owners by leveraging GS Retail's online and offline platform capabilities."

This content was produced with the assistance of AI translation services.