On the 17th, E-Land announced the opening of its paid membership store, 'Land500 Eunpyeong Branch,' in Eungam-dong, Eunpyeong-gu, Seoul.


The exterior view of 'Land500 Eunpyeong Branch,' newly opened by E-Land in Eungam-dong, Eunpyeong-gu, Seoul [Photo provided by E-Land]

The exterior view of 'Land500 Eunpyeong Branch,' newly opened by E-Land in Eungam-dong, Eunpyeong-gu, Seoul [Photo provided by E-Land]

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Land500 Eunpyeong Branch is the seventh paid membership store launched by E-Land. It is the second in the Seoul area, following the Dongdaemun Branch which opened last month. The store spans approximately 200 pyeong across three floors and is composed of a small home appliances zone, a special exhibition discount zone, and a brand special hall.


Members receive purchase benefits at online lowest price levels along with 20 times more points compared to the existing free membership, while products are not sold to general consumers.



To commemorate the opening of the Eunpyeong Branch, E-Land offers a benefit allowing customers to join the Standard Membership (annual fee of 30,000 KRW) for 500 KRW until the 28th. Additionally, purchasing large home appliances as a package provides a discount benefit of up to 5,150,000 KRW.


This content was produced with the assistance of AI translation services.

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