Binary Korea to Create Creator-Centered 'Fan Community Platform'

'Participatory Platform' Scheduled to Launch in Early Next Year
Enhancing User Experience in Digital Environments
Proactively Introducing to Expand Boundaries of Entertainment Industry

Binary Korea, a subsidiary of HYBE, announced on the 4th that it will launch a creator-centered fan community platform in the first half of next year. Binary Korea is a new research and development corporation under HYBE that has been developing various IP (intellectual property) solution businesses based on entertainment such as AI (artificial intelligence) audio technology and games.

Binary Korea plans to build an ‘interactive platform’ that supports various activity areas desired by creators and allows fans to easily participate.

The platform will provide a system and space where fans can directly participate in various activities carried out by creators, such as online communication necessary for content planning and production, online and offline events, and product creation. It is expected to be developed into an ecosystem that integrates services and functions, which had to be dispersed across multiple channels depending on various activities, into one place.

Kim Sung-min, CEO of Binary Korea, said, “The newly introduced platform will be a solution that satisfies the needs of creators who are expanding their activity areas beyond content creation and publishing, as well as fandoms and subscribers who want more active participation and communication.” He added, “We will build an interactive platform where various creators and fans can enjoy together regardless of the size of the fandom, presenting a new user experience to the creator ecosystem.”

This content was produced with the assistance of AI translation services.