Pulmuone Orgaholfood Introduces 'Low-Carbon Certified Antibiotic-Free Hanwoo'

The First Domestic Distributor... Practicing Carbon Emission Reduction

Olga Holfood, a subsidiary of Pulmuone, announced on the 28th that it has launched antibiotic-free Hanwoo beef certified as low-carbon livestock by the Livestock Products Quality Evaluation Institute under the Ministry of Agriculture, Food and Rural Affairs, becoming the first domestic distributor to do so.

Pulmuone Orgaholfood 'Low-Carbon Certified Antibiotic-Free Korean Beef' [Photo provided by Pulmuone]

The low-carbon livestock certification is awarded to farms that reduce greenhouse gas emissions by more than 10% compared to the average emissions of farms through low-carbon livestock technologies during the production process. Certified farms apply technologies such as early shipment, carbon-reducing manure treatment, and energy-saving facilities to reduce carbon emissions.

Olga’s low-carbon Hanwoo is produced at the designated farm, Hanodarae Farm, located in Jindo, Jeollanam-do. This farm uses agricultural by-products from the Jindo area as feed and utilizes fermented manure from the farm as fertilizer for local farms. Additionally, it has installed solar power facilities that use natural energy to reduce carbon emissions generated from electricity production.

Greenhouse gases generated in the livestock sector are mainly due to the increase in the number of livestock raised as a result of increased meat consumption by the public, primarily from enteric fermentation in livestock and manure treatment. Therefore, practicing carbon neutrality is crucial to securing sustainability in the livestock sector.

The company explained that consuming 1 kg of Olga’s low-carbon certified Hanwoo results in a reduction of 1.3 kg of carbon dioxide. When converted to one low-carbon certified Hanwoo (average carcass weight 450 kg), it corresponds to a reduction of 585 kg of carbon dioxide. This is equivalent to planting about 88 thirty-year-old pine trees, each absorbing 6.6 kg of carbon dioxide annually.

The newly launched Olga low-carbon certified Hanwoo includes two types: 'Low-Carbon Certified Antibiotic-Free Hanwoo Bulgogi' and 'Low-Carbon Certified Antibiotic-Free Hanwoo Sirloin.' Not only do these products apply carbon emission reduction technologies, but they are also carefully selected Grade 1 Hanwoo raised safely with antibiotic-free feed that contains no antibiotics, synthetic antimicrobials, or hormones.

To celebrate the launch of the country’s first ‘Low-Carbon Certified Antibiotic-Free Hanwoo,’ Olga will hold a promotion offering a 20% discount on all low-carbon certified antibiotic-free Hanwoo products for about two weeks from the launch date until the 10th of next month. The products will first be available at five directly operated Olga stores located in Bangi, Bangbae, Apgujeong, Gangnam, and Bundang. Olga also plans to sell the low-carbon certified antibiotic-free Hanwoo on its official online shopping mall, 'Shop Pulmuone,' starting from the 18th of next month.

This content was produced with the assistance of AI translation services.