'Choi Hwajung Show' Featuring Hong Jinkyung
'Hong Jinkyung Kimchi' Largest Ever Lineup
'Sense King True Genius' Released on OnStyle YouTube

CJ OnStyle's flagship lifestyle program 'Choi Hwajung Show' will present a collaboration broadcast with TV personality Hong Jin-kyung at 9:50 PM on the 26th.


CJ OnStyle's 'Choi Hwajung Show' Collaborates with Broadcaster Hong Jinkyung [Photo by CJ OnStyle].

CJ OnStyle's 'Choi Hwajung Show' Collaborates with Broadcaster Hong Jinkyung [Photo by CJ OnStyle].

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CJ OnStyle announced on the 25th that during this broadcast, they will exclusively offer the brand 'The Kimchi,' directly operated by Hong Jin-kyung. This is the first time in the brand's history that a total of 12kg set has been prepared. The 'Gatmul Kimchi' 2kg is a product being launched for the first time on the Choi Hwajung Show and will be available at a special price.


The two, boasting a friendship of over 20 years, are appearing together on the Choi Hwajung Show for the first time in seven years. In fact, Choi Hwajung mentioned that she personally enjoys eating Hong Jin-kyung's kimchi. Behind-the-scenes content can also be found on CJ OnStyle's YouTube channel. Under the concept of 'Sense King True Genius,' it includes footage of the meeting where the two put great effort into taste and product composition, interviews, and tasting scenes paired with dishes that go well with kimchi.



Meanwhile, the Choi Hwajung Show, launched in 2016, continues its success as a representative lifestyle program on home shopping. Choi Hwajung, who has a large fandom, introduces products for women in their 30s to 50s with excellent communication and empathy skills.


This content was produced with the assistance of AI translation services.

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