Lotte Chilsung Beverage Launches Two 'Kneepnee Helsikids' Products
Lotte Chilsung Beverage announced on the 17th that it will launch a health functional food for children's nutrition management called 'Kneepnee Healthy Kids.'
In response to the growth of the health functional food market, Lotte Chilsung Beverage is introducing Kneepnee Healthy Kids in gummy jelly form, reflecting consumer preferences. Kneepnee Healthy Kids comes in two types: 'Multivitamin' and 'Calcium & Vitamin D,' developed using the popular character 'Kneepnee' to make it enjoyable for growing children to consume.
'Kneepnee Healthy Kids Multivitamin' has a sweet apple flavor and contains 8 essential vitamins and 3 minerals necessary for growth and development. By consuming 2 gummies per day, it provides more than 100% of the daily nutritional value (based on ages 3-5) of 11 vitamins and minerals, including zinc for normal immune function, vitamin A for eye health, and antioxidant vitamins C and E.
'Kneepnee Healthy Kids Calcium & Vitamin D' features a refreshing orange flavor and contains calcium needed for bone and teeth formation, vitamin D necessary for calcium absorption and utilization, and manganese required for bone formation and energy use. It is formulated to effectively provide calcium, vitamin D, and manganese for children's bone health.
Both types of Kneepnee Healthy Kids include secondary ingredients such as Lactobacillus fermented liquid, organic fructooligosaccharides, and organic fruit concentrate to allow children to enjoy a healthier fruit flavor. The gummy jelly shaped like the cute Kneepnee character makes it easy for children who have difficulty swallowing capsule-type supplements to intake nutrients, and the individually packaged gummies can be hygienically and conveniently enjoyed anytime, anywhere.
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A Lotte Chilsung Beverage representative said, "Kneepnee Healthy Kids is a product designed to allow children to enjoy and conveniently consume the nutrients necessary for their growth like a snack." They added, "With its sweet and tangy fruit flavor, chewy texture, and the healthy and friendly image of the Kneepnee character, it was developed to help growing children develop enjoyable and healthy vitamin intake habits."
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