Emart Launches 'The Limited' Part 3... Up to 50% Discount

Sale of 53 Items Including Fresh and Processed Foods

Emart announced on the 12th that it will launch the third phase of its year-round project "The Limited" on the 13th to contribute to price stabilization.

The Limited logo.
Photo by Emart

The third phase includes 53 items: 7 fresh food products, 31 processed foods, 13 daily necessities, and 2 home appliances. By leveraging accumulated know-how such as expanding new sourcing regions, overwhelming bulk purchasing, and improving logistics processes, prices have been drastically reduced.

As a representative product, The Limited seasoned chicken bulgogi, sourced directly from high-quality chicken in Brazil to reduce costs, will be sold for 14,980 KRW. This is about 50% cheaper compared to the domestically produced chicken jumulleok currently on sale. Additionally, The Limited three-flavor chicken gangjeong, made with Brazilian chicken, will be launched at 1,248 KRW per 100g.

For dessert items, The Limited sponge sand cake will be sold for 7,980 KRW. It features a soft sponge cake layered with smooth condensed milk buttercream and sweet and tangy orange jam. The Limited Samlip mini honey hotteok Yoyo is priced at 1,980 KRW, and Pulmuone No Edge sweet potato pizza is offered at 9,980 KRW.

The third phase reintroduces popular items from the first and second phases. The Limited fresh onions (3kg) are priced at 5,980 KRW, the same as the first phase, but with an increased weight of 500g. The Limited CJ Hetbahn (18 packs) is sold at 15,980 KRW, a 29% discount from the regular price.

An Emart representative said, "The third phase of The Limited products was planned and launched focusing on items essential for daily life," adding, "We will continue to introduce products that customers really want to buy in the fourth quarter as well."

This content was produced with the assistance of AI translation services.