Coupang Launches 'Sodam Square Dangsan' and Youth Small Business Special Exhibition

10% Discount on Youth Entrepreneur Products
Support for Market Expansion and Sales Growth

Coupang announced on the 5th that it will hold a youth small business exhibition in collaboration with the digital commerce specialized institution 'Sodam Square Dangsan' until October 31.

Coupang will hold a special exhibition for young small business owners in collaboration with the digital commerce specialist institution 'Sodam Square Dangsan' until October 31. [Photo by Coupang]

The exhibition will showcase over 170 products in various categories such as roll cakes, phone cases, mask packs, and toothbrushes made by youth companies. Products will be offered at a 10% discount. This is the first time Coupang is holding a win-win exhibition featuring only products from youth small business owners under the age of 39.

Sodam Square, which is participating in the exhibition, is an infrastructure space under the Small and Medium Business Distribution Center of the Ministry of SMEs and Startups that supports the digital transformation of small business owners. It provides digital literacy practical training, video content, live commerce, and production support.

Coupang plans to support the sales channels of products from 11 youth companies in collaboration with Sodam Square Dangsan. It also plans to support various marketing efforts, such as exposing these companies' products on the app's main screen.

Taking this exhibition as an opportunity, Coupang plans to increase the number of youth small business exhibitions that need sales channel and revenue expansion. A Coupang representative said, "Although various products made by young entrepreneurs are not yet known to the world, many have excellent quality and cost-effectiveness," adding, "We plan to actively discover their products and introduce them to customers in the future."

This content was produced with the assistance of AI translation services.